Fanatics Sportsbook Launches in Washington, D.C. with Washington Spirit Partnership

13.09.2024

Fanatics Betting and Gaming is expanding its footprint in the U.S. sports betting market with a move into Washington, D.C., and its first partnership with a professional women’s sports team.

New Partnership with Washington Spirit

The Washington Spirit, one of the top teams in the National Women’s Soccer League (NWSL), has named Fanatics Sportsbook its Official Sports Betting Partner, giving the sportsbook access to the D.C. market.

The Washington Spirit, currently in second place in the NWSL, is known for its star-studded roster featuring Olympic gold medalists and league champions.

A First for Women’s Sports Sponsorship

This partnership represents Fanatics Sportsbook’s first-ever team sponsorship deal with a professional women’s sports organization.

Ari Borod, Chief Business Officer at Fanatics Betting and Gaming, expressed enthusiasm for the deal, saying, “We are excited to partner with the Washington Spirit as we grow our sports betting business. The rise in popularity of women’s soccer and women’s sports in general makes this an ideal time for us to enter this space.”

Washington Spirit CEO Kim Stone echoed these sentiments, emphasizing the significance of the partnership for the team and its fans. “This collaboration with Fanatics Sportsbook marks another milestone for the Spirit and women’s sports,” Stone said. “We are proud to enter the sports betting space with a trusted brand, while remaining committed to our values of integrity and empowering women.”

Fanatics Sportsbook: Enhanced Features and Responsible Gaming

As part of the deal, Fanatics Sportsbook will engage fans through various marketing initiatives, including in-stadium signage and digital activations at Audi Field. Additionally, Fanatics Sportsbook customers in Washington, D.C. can now access the app on iOS and Android and enjoy a range of features, including:

  • FanCash Rewards: Customers can earn up to 10% FanCash back on bets, regardless of the outcome, which can be spent on merchandise like jerseys and hats.
  • User Experience: Fanatics Sportsbook offers a seamless betting experience with an app designed for iOS and Android users. It also features a connected wallet for Maryland and Virginia residents, allowing for uninterrupted betting when crossing state lines.
  • Responsible Gaming: Fanatics has integrated responsible gaming tools into the platform and partnered with Birches Health Platform to provide online support for customers managing their betting habits.
  • Parlay Expansion: The platform recently expanded its parlay offerings, allowing for live cash-outs, providing users with more options and flexibility.