“We see ourselves as part of a new wave of US startups”

23.09.2024

StatX Sports is carving out a unique space in the sports data market by addressing a key gap: affordable, high-quality data and odds for sports outside of the traditional Big 5. In a recent conversation, CEO Shawn Tucker shared insights on how StatX Sports leverages AI and modern technology to offer superior, cost-effective solutions.

Could you introduce our readers to StatX Sports and highlight what differentiates your venture from other providers in the industry?

StatX Sports was created to fix the problem of expensive, low-quality odds and data products for sports outside of the Big 5. Sports betting is growing rapidly outside of the Big 5 sports and there is a dearth of high quality odds and data products to serve these sports. How we’re different:

  • We’ve built a platform from scratch using machine learning and AI to create pricing models. Our tech stack is modern and we’re using software to replace labor-intensive roles, so our cost to build is much lower than incumbents.
  • We started with cricket because it’s the 2nd most popular sport on Earth with a global fan base that is growing in spending power, and the odds and data infrastructure for cricket betting are fragmented and inefficient.

What are your hopes for the upcoming SBC First Pitch competition? How do you view the opportunity to participate in this event?

We’re excited to showcase who we are. We hope to win the pitch competition, but with so many other talented startups sharing the stage we know that’s not guaranteed. We also hope potential customers will see us, because our value prop is clear: better quality odds and software, for cheaper.

What is the secret behind the lower pricing that StatX Sports is able to offer to its partners?

This all comes down to tech. We’re a technology company first. We’re using software to replace labor-intensive roles, which gives us a huge cost advantage vs. bloated incumbents. We’ve been able to build our platform in a matter of months, with 4 people.

How do you see the sports data provider market evolving, and how can new companies carve out a space in it?

The industry is surprisingly low-tech; much of the tech was built before the iPhone and outside of the US. Most companies hire hundreds of traders to do things that software could do. We see ourselves as part of a new wave of US startups using new technologies to raise the quality of products in the sports data market.

What stage is StatX Sports currently at, and what is your current focus?

Our first product is ready for prime time. It’s a cricket pricing API. We’re focused on getting into a few operators and data providers so that we can work with them to provide the best possible product before we scale it.

At the same time we’re adding features, like a custom bet builder, same game parlays, and a risk management dashboard. The more we talk to our customers the more we realize how poor the current tech is, which means more opportunity for startups like us.

What are your plans for the future of StatX Sports? Where would you like to see the venture by the end of this year?

The end of the year is right around the corner. We hope to be fully integrated with a few customers by then.