Strive Gaming Welcomes Ian Smith as New Chief Technology Officer

15.04.2024

Strive Gaming has announced Ian Smith as its new Chief Technology Officer (CTO). Smith joins Strive Gaming with a rich history of over twenty years in the gaming industry, including crucial roles at major companies such as William Hill, Rank Group, Flutter Entertainment, and Game Play Network.

Extensive Industry Experience

Throughout his career, Smith has been instrumental in the technical development and growth of several gaming businesses, contributing at various stages of their evolution.

His tenure at Rank Group was marked by his leadership in expanding their Player Account Management (PAM) systems and enhancing their Omni-Channel experiences.

This background is particularly relevant to Strive Gaming’s focus on bridging the gap between digital and land-based casino operations, making Smith a perfect fit for advancing their technology strategies.

A Commitment to Innovation

Smith is renowned for his hands-on approach to technology leadership, emphasizing innovation and high standards in every project he undertakes.

“I’m thrilled to join the talented team at Strive Gaming,” Smith remarked. “Having worked with their PAM product from a customer perspective, I have firsthand experience of its quality and potential. I am confident that together, we can further evolve the company and achieve our vision of becoming the number one PAM provider in North America.”

Max Meltzer, CEO of Strive Gaming, expressed his enthusiasm for Smith’s appointment, highlighting his unique blend of skills and experience. “Ian has rare characteristics; exceptional hands-on skill, experience and yet a sense of calm, humility and above all a desire to help talent around him flourish. This, coupled with his extensive industry experience, makes him the right person to lead our technical initiatives and help the business achieve its goals.”