Splash Sports Joins Coalition for Fantasy Sports to Strengthen Industry Advocacy

20.02.2025

News

The Coalition for Fantasy Sports (CFS) has added Splash Sports as its newest member. The company joins PrizePicks, Underdog Fantasy, Betr, and Dabble in the coalition’s efforts to shape policy and promote responsible gaming.

Washington’s Lottery today announced that it has achieved the highest level of responsible gambling certification in the country. As acknowledged by the National Council on Problem Gambling (NCPG) and the North American Association of State and Provincial Lotteries (NASPL), Washington’s Lottery officially was certified for “Responsible Gambling Verification Best Practices at the Sustaining Level” in December 2024, the culmination of a process that began with certification at the Planning Level in 2019 and Implementation Level in 2021. Washington’s Lottery is only the third state lottery in addition to Virginia and Ohio to achieve this milestone. NCPG and NASPL also recognize nine other state lotteries that have achieved a similar certification through the World Lottery Association. “I can’t begin to express how proud I am of the work our team has done to achieve this important standard,” said Kristi Weeks, Director of Legal Services for Washington’s Lottery. “We have a unique obligation as a state agency that sells a gambling product and need to balance the goal of raising money for important state initiatives like education with the need to acknowledge and assist the small percentage of players who may experience gambling-related distress. We take that work very seriously and weave it into all aspects of our jobs.” To receive the Sustaining Level certification, Washington’s Lottery was evaluated by a team of four independent experts, who reviewed the lottery’s efforts in eight key categories related to responsible gambling: planning, employee training, retailer training, public education and awareness, product oversight, research, advertising, and resources. “The key to our success has been the integration of responsible gambling initiatives into each and every employee’s position rather than centralizing it into only one or a few positions,” added Weeks. In its evaluation report, one of the assessors noted that Washington’s Lottery “has done a great job weaving responsible gambling throughout the organization and normalizing it in day-to-day activities.” To maintain its Sustaining Level certification, Washington’s Lottery will need to re-apply and be re-evaluated every three years.

A Unified Voice for Fantasy Sports

The fantasy sports industry is evolving rapidly, and as regulatory challenges grow, having a strong, unified voice is more important than ever.

By joining CFS, Splash Sports aligns itself with a network of industry leaders dedicated to influencing policy, ensuring fair play, and expanding market opportunities.

JT Foley, Executive Director of CFS, emphasized the significance of this partnership: “Fantasy sports continues to evolve, and with the addition of industry leaders like Splash Sports, our coalition is stronger than ever. Together, we will continue to advocate for smart policies that allow fantasy sports to thrive while prioritizing consumer protection and innovation.”

Joel Milton, co-founder and CEO of Splash Sports, echoed this sentiment, stating: “Splash Sports is excited to join forces with the Coalition for Fantasy Sports, an organization that shares our passion for responsible and innovative fantasy sports gaming. Together, we will work to protect and grow the fantasy sports industry, ensuring that consumers have access to a safe, enjoyable, and innovative experience.”

Addressing the Challenges of State Regulations

One of CFS’s primary goals is navigating state-by-state regulations to create a more consistent and sustainable framework for fantasy sports.

With different states imposing varying restrictions on daily fantasy contests and prize structures, the coalition works to ensure operators, players, and policymakers are aligned in their approach to regulation.

With fantasy sports continuing to expand, CFS remains at the forefront of market advocacy. The coalition’s growing influence ensures that fantasy operators can innovate and thrive while players can enjoy a fair and regulated experience.

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