SCCG Management Partners with GAGAGAMZ to Launch ‘The Wheel’ Side-Bet Game

Author: Mateusz Mazur

Date: 29.10.2025

SCCG Management, a global advisory firm for the gaming industry, has announced a partnership with GAGAGAMZ to lead the worldwide rollout of The Wheel. The Wheel is a new card-based side-bet game designed to increase house profits in both digital and land-based casino markets. SCCG will use its extensive global network to accelerate distribution of the innovative product.

Expanding Engagement in Global Gaming Channels

The partnership targets a wide range of gaming environments. SCCG will focus on placing The Wheel in brick-and-mortar casinos, including tribal and commercial operators, card rooms, and retail venues. Concurrently, efforts will target digital gaming channels, such as social casinos, sweepstakes platforms, and regulated online operators. The distribution reach spans North America, Europe, Africa, and LATAM.

The Wheel offers a modern update to side-bet entertainment. It is designed to keep players engaged on every hand, even when they are not actively involved in the main game. The side-bet can be played alongside standard table games, including poker and blackjack. The game features multiple wager types that blend approachable odds with dynamic payouts.

Stephen Crystal, Founder and CEO of SCCG Management, expressed confidence in the new product. He stated that The Wheel provides what every operator needs: “more engagement, more profits per hand, and more entertainment value for players.”

Game Mechanics and Scalable Margins

The Wheel is built to generate steady, scalable margins for operators while offering continuous excitement for players. The game provides 15 possible wagering opportunities.

Players can bet on the majority color of cards drawn, such as “Black or Red.” They can also wager on the total value of the cards, for example, “Over or Under 20.” The game also includes higher-payout combinations that allow players to merge both color and value predictions.

SCCG’s role involves connecting The Wheel to its global ecosystem, handling introductions, negotiations, and integrations. The game’s modular design is a key selling point, allowing for easy integration into existing table layouts, electronic table games, and digital casino platforms. This versatility positions The Wheel as an adaptable product for both traditional and next-generation gaming environments.