Revolutionary AI Solution InfinityAI Transforms iGaming Player Retention

09.05.2024

Xtremepush, a leader in CRM and loyalty marketing powered by artificial intelligence, has made waves with the launch of its groundbreaking InfinityAI solution, designed to predict player behavior with remarkable accuracy.

Unveiled at this week’s SBC Summit North America 2024 in New Jersey, InfinityAI promises to revolutionize the iGaming sector with its advanced predictive modelling capabilities.

Unveiling at SBC Summit North America 2024

InfinityAI was officially introduced at the prestigious SBC Summit North America 2024, an event known for highlighting cutting-edge innovations in the gaming industry. This new AI solution represents a significant leap forward, offering unprecedented performance, transparency, and control in predictive modelling.

Transforming iGaming Operations with Adaptive AI

InfinityAI is poised to overhaul operational strategies across the iGaming sector by leveraging sophisticated marketing techniques. Its adaptive AI technology autonomously identifies the best-performing models for various data sets and use cases. This dynamic capability allows operators to develop highly customized models in real-time, responding swiftly to emerging trends.

Explainable AI for Transparency and Trust

A standout feature of InfinityAI is its use of advanced Explainable AI (XAI), which demystifies the decision-making process of AI systems. Unlike traditional black-box AI technologies, XAI provides a clear understanding of how predictions are made, fostering trust and confidence among operators and stakeholders.

Plug-and-Play Models for Rapid Deployment

InfinityAI also includes plug-and-play models tailored for sports betting and iGaming operators. These pre-configured modules can be quickly deployed without requiring extensive technical expertise, enabling operators to immediately benefit from AI-driven insights.

Enhancing Player Retention with Advanced CRM Tools

The introduction of InfinityAI is set to enhance player retention and engagement for operators utilizing Xtremepush’s technology. By integrating a comprehensive suite of optimization and automation CRM tools, Xtremepush ensures the delivery of personalized, relevant messaging powered by real-time data insights.

CEO Tommy Kearns on InfinityAI’s Impact

Tommy Kearns, CEO of Xtremepush, expressed his enthusiasm about the launch, stating, “It is a proud moment for Xtremepush to be able to unveil our revolutionary AI solution for the iGaming industry. InfinityAI offers transparent and flexible predictive modelling without limitations, identifying the best model for an operator’s unique data and use case.

“Additionally, our XAI offers complete visibility into the prediction process, empowering operators to optimise the model in real-time, resulting in unparalleled trust, accuracy and outcomes. InfinityAI will help our operators predict almost any action, behaviour and event, presenting them with an invaluable and cutting-edge retention and loyalty solution.”