PrizePicks Launches Real-Time Social Feed to Transform Daily Fantasy Experience
PrizePicks, the leading sports entertainment operator in North America, has debuted a suite of new social features, including a first-of-its-kind social feed dubbed “The Feed.” These new features seamlessly integrate the recently launched player profiles with real-time lineup sharing.
The Feed: Real-Time Lineup Sharing and Interaction
At the core of the update is The Feed, which dramatically enhances the social experience on PrizePicks.
Players now have the ability to search and follow friends and other users using the recently unveiled player profiles. The feed displays submitted lineups from their followed users in real-time. Players can immediately react to lineups with a like or dislike, or choose to copy the lineup directly into their own lineup builder. This feature allows users to “ride with their friends, celebrities or anyone with a profile on PrizePicks.”
Dylan Cooper, PrizePicks SVP of Product, emphasized the purpose of the innovation. He stated that the company is “advancing the daily fantasy sports world forward into its next phase,” by blending how fans socialize online with how they root for their favorite players on game day. Cooper added that the social features create an interactive experience allowing players to “flex their knowledge with their friends, all within the PrizePicks app.”
Enhanced Sharing and Community Building
Beyond The Feed, the platform has improved tools for sharing and bragging rights. Players can now create a dedicated link within the PrizePicks app to share their completed lineup with friends or post it directly to external social media platforms.
This sharing feature allows users to easily “brag about their PrizePicks stats” and post receipts ahead of game time. Ultimately, it encourages friends to copy the picks within the app, fostering community participation. The move helps PrizePicks turn individual play into a collective, interactive fan experience.
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