Playtech Selected by Delaware North as Platform Provider for Betly
Delaware North, a hospitality and entertainment company, has chosen Playtech to power its Betly sportsbook and casino app.
Playtech Becomes Betly’s Platform Provider
Playtech will serve as the new platform provider for Betly’s sportsbook apps, starting with Betly Ohio, which launched in November 2024.
In the coming months, Betly’s sportsbook apps in Arkansas, Tennessee, and West Virginia will also transition to Playtech’s platform.
The Playtech platform aims to enhance the Betly user experience for mobile sports betting and online casino gaming. Betly users will gain access to new promotional features, including bonus bets, boosters, raffles, and tournaments.
Additionally, Playtech will provide Betly with a suite of responsible gaming solutions, including BetBuddy, a tool designed to identify potentially risky player behaviors.
New Promotional Features
“We are very pleased to partner with Playtech to provide Betly customers with an enhanced mobile sports betting and online casino experience powered by an industry leader,” said Lee Terfloth, chief interactive gaming officer for Delaware North.
“Not only that, but our team can now offer players robust promotional features through the Playtech platform, which will allow Betly to offer customers an array of enticing and personalized offerings, including bonus bets, boosts, drawings and tournaments. As a result, customers will experience tailored content to engage them based on their historical betting activity,” Terfloth added.
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