Playtech Expands Partnership with bet365 in Pennsylvania
Following their success in New Jersey, Playtech and bet365 continue their collaboration by delivering exclusive gaming content and solutions to the Pennsylvania market.
Strengthening Ties in the U.S.
Playtech has expanded its partnership with bet365 by entering the Pennsylvania market, providing a new wave of innovative gaming experiences.
After a successful launch in New Jersey, this marks the second U.S. state where the two companies have joined forces.
By leveraging bet365’s significant presence in the U.S. and Playtech’s advanced technology, this expansion is set to bring fresh, cutting-edge content to players in Pennsylvania.
Building on New Jersey’s Success
A bet365 spokesperson expressed excitement over the new venture, stating, “We are thrilled to expand our partnership with Playtech into Pennsylvania. Our collaboration has consistently delivered innovative and exciting gaming experiences for our players.”
The spokesperson further emphasized the companies’ shared goal of strengthening their relationship and achieving new milestones in the growing U.S. market.
The Pennsylvania expansion follows a successful rollout of a customized game, Super Spin Roulette, in Spain, showcasing Playtech and bet365’s ability to innovate across various international markets.
Playtech’s Ongoing Growth in Pennsylvania
Playtech is not new to Pennsylvania, having soft-launched its third live dealer studio in the state in November 2023.
This facility provides round-the-clock access to popular live dealer games such as VIP blackjack and roulette.
Kevin Kilminster, Playtech’s Chief Product and Innovation Officer (CPIO), highlighted the importance of the partnership, stating, “We are excited to extend this partnership into another U.S. state, continuing to support bet365 with solutions to support their strategic objective by creating new and engaging content for their customers.”
Playtech’s Expanding U.S. Operations
Playtech first entered the U.S. market in 2021 with the opening of live casino studios in Michigan, in collaboration with Parx Interactive, and in New Jersey, through its initial partnership with bet365.
These ventures marked critical steps in Playtech’s journey toward becoming a key player in the U.S. gaming industry.
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