New York Strengthens Consumer Protections in Gaming Advertisements

New legislation aimed at enhancing consumer protection in gaming advertisements has been passed in New York, with Governor Kathy Hochul signing into law Legislation S1550/A1118. This law mandates the inclusion of strong warnings about the addictive risks of gambling in all gaming-related advertisements, marking a significant step towards promoting responsible gaming across the state.

New Requirements for Gambling Advertisements

The new rules expand upon previous regulations, which required gaming advertisements to include a helpline number for problem gambling assistance.

Now, all gaming and sports betting advertisements must also feature prominent warnings about the potential for addiction.

This ensures that both mobile sports betting promotions and other gambling-related advertisements are subject to the same consumer protection standards.

The legislation reflects a broader effort to safeguard consumers by ensuring consistent messaging about gambling risks across all platforms.

The New York State Gaming Commission will work closely with the Commissioner of Addiction Services and Supports to enforce these new guidelines.

Together, they will ensure that all advertisements provide clear information about where individuals can seek help, offering a crucial resource for those at risk of problem gambling.

Governor Hochul Emphasizes Responsible Gaming

Governor Kathy Hochul highlighted the importance of these regulations in protecting New Yorkers from the potential dangers of gambling addiction.

She stated:

“Protecting New Yorkers from the dangerous and addictive effects of problem gambling and sports betting is vitally important for the prosperity of our great state. I want New Yorkers to be able to safely enjoy the activities they love, while proceeding with caution when necessary. I’m confident that with the signing of this new bill, New Yorkers will have easier access to the safety resources they need to better protect themselves from the grips of addiction.”

Commitment to Responsible Gaming

Brian O’Dwyer, Chair of the New York State Gaming Commission, also praised the legislation.

He emphasized that New York already had robust responsible gaming practices, with measures in place to protect and educate bettors.

O’Dwyer added that the new law formalizes these practices, further aligning the state with its commitment to responsible gaming:

“While the Gaming Commission already requires sports wagering operators to include problem gambling messaging on all advertisements, we are encouraged that this common-sense measure has been codified into state law.”