MyPrize Partners with Crypto.com to Launch Integrated Prediction Markets
MyPrize, a rapidly expanding US social gaming business, has announced a strategic partnership with Crypto.com | Derivatives North America (CDNA) to launch MyPrize Markets. This collaboration creates a first-of-its-kind unified platform that integrates social gaming, livestreaming, and prediction markets into a single user experience. As the first social gaming partner of Crypto.com, MyPrize will utilize the firm’s enterprise-grade financial infrastructure to deliver markets to its large user base of over one million.
Fusion of Gaming, Markets, and Social Media
MyPrize Markets is designed to reinvent the status quo of prediction markets by prioritizing user experience and social engagement.
The new platform will offer prediction markets across various categories, including sports, politics, and cryptocurrency. These markets will be integrated directly with MyPrize’s signature livestreaming and social capabilities. This fusion allows users and content creators to connect, discuss, and participate in market conversations and events together in real time.
Zach Bruch, Founder and CEO of MyPrize, stated that the partnership will “deliver fun and engaging experiences” and bring major enhancements to the social, livestreaming content, and community engagement the platform fosters. The company aims to make markets accessible to everyone, shifting the focus from specialized traders to the general user base.
MyPrize selected Crypto.com due to its “market leading infrastructure for institutional and enterprise scale.”CDNA, an affiliate of Crypto.com, is a CFTC-registered exchange and clearinghouse. This federal registration brings unparalleled regulatory compliance and security to the new product offering, enabling MyPrize to handle significant volume while maintaining full control over the user experience and design.
Travis McGhee, Managing Director and Global Head of Capital Markets at Crypto.com, highlighted this convergence, noting they are now at the “forefront of a similar convergence with live social platforms and financial markets.” He anticipates this next generation of financial markets will require the scale and velocity that MyPrize brings.
Accelerating Growth and Innovation
This strategic deal continues MyPrize’s explosive growth in 2025, cementing its position as a leading social gaming and entertainment platform.
The partnership allows MyPrize to onboard its “billions in volume” into the new MyPrize Markets product. The platform’s proprietary AI personalization engine further assists in tailoring experiences for its users.
Prediction markets, once niche, have become recognized as mainstream forecasting tools used across various industries. MyPrize is bringing this innovation to new audiences by combining the power of markets with class-leading design, delivering new levels of social entertainment.
The integrated platform will be accessible across both web and mobile, available domestically through MyPrize.us and internationally through MyPrize.com. MyPrize joins a roster of high-profile global partners of Crypto.com, including Formula 1, the UFC, and the UEFA Champions League.
Recommended