Lightning Box Plan to Further Expand U.S. Presence with Launch of Thundering and EggLink

12.04.2024

Lightning Box is preparing for further expansion in the U.S. market with its upcoming releases from the Thundering and EggLink series.

Thundering into the U.S. Market

In the interview with iGamingExpress, Michael Maokhamphiou, Studio Director at Lightning Box, shared insights into the strategic deployment of their latest game, Thundering Blaze, which is poised to enter the U.S. market later this year.

“New releases, such as Thundering Blaze, are set to enter the US market later this year and we are convinced that they will resonate with players across multiple states,” Maokhamphiou stated.

The Thundering series integrates advanced features such as Progressives and a perceived persistence modifier, enhancing the entertainment value and excitement level for players. Maokhamphiou emphasized the potential of these new mechanics.

“The combination of Progressives and the perceived persistence modifier in our new Thundering portfolio offering has enhanced an already successful series of games, providing more entertainment and an added layer of excitement for players.”

Spotlight on EggLink: A Fresh Take on Jackpots

In addition to the Thundering series, Lightning Box is also expanding its EggLink series, which features the Suck Eggs Bonus, focusing on major and grand jackpots.

Maokhamphiou explained, “When it comes to EggLink, the Suck Eggs Bonus take centre stage as players continually chase the elusive Grand and Major jackpots on offer.” Drawing inspiration from land-based gaming trends, these games incorporate fun and quirky elements like chicken coops and foxes to add a comedic twist to the gameplay.

Future Prospects and Continued Innovation

Looking forward, Lightning Box seems to be committed to exploring new possibilities within the gaming sector. “We are excited to see how much success the Thundering and EggLink series can garner,” Maokhamphiou remarked, hinting at more innovative developments in the pipeline.

Lightning Box for a long time has been actively expanding its presence in the U.S. gaming market, leveraging its slot games to penetrate regulated states. Lightning Box games are now legally available in New Jersey, Pennsylvania, Michigan, and West Virginia, with the number and type of games varying due to state-specific regulations​

This targeted expansion into key U.S. markets is a significant part of Lightning Box’s growth strategy, as they aim to cater to a diverse audience with their slot games that blend traditional gaming elements with modern features​.