IWG Enhances Georgia Lottery’s eInstant Offerings with IGT Platform Integration
Instant Win Gaming (IWG), a premier supplier of eInstant games, has revitalized its partnership with the Georgia Lottery Corporation through the successful integration of its InstantRGS remote game server with IGT’s iLottery platform. This collaboration is set to enrich the Georgia Lottery’s Diggi Games portfolio with innovative InstantGames, starting with the localized version of the popular Cash Expander game.
Strengthening Partnerships and Expanding Offerings
The integration marks a significant milestone in the longstanding relationship between IWG, IGT, and the Georgia Lottery, promising to deliver a fresh pipeline of eInstant games tailored to Georgia players.
This move not only bolsters IWG’s presence in the US lottery market, following its previous collaboration with the Kentucky Lottery and the Belgium National Lottery alongside IGT but also enhances the eInstant game offerings for the Georgia Lottery.
The Georgia-specific version of Cash Expander is the first of many eInstants to be introduced, offering a familiar and engaging experience for local players. This strategic localization underscores IWG’s commitment to providing tailored gaming experiences that resonate with specific audiences.
Leadership Perspectives on the Collaboration
Rhydian Fisher, CEO of IWG, expressed enthusiasm about the relaunch in Georgia: “It’s fantastic to have relaunched our eInstants in Georgia, a move that will further strengthen the Lottery’s Diggi Games offering and provide players with the very latest in eInstant entertainment. We’re excited for the future ahead with the Georgia Lottery, and our supply of games for their players.”
Gretchen Corbin, President and CEO of the Georgia Lottery Corporation, emphasized the value of introducing IWG’s InstantGames to their players: “The Georgia Lottery Corporation is excited to introduce IWG’s InstantGames to our valued players. These new games will complement our current Diggi Game offerings, bringing players new and exciting experiences.
Commentary: A Win-Win for Georgia Lottery and Its Players
This strategic partnership between IWG, IGT, and the Georgia Lottery Corporation is poised to invigorate the lottery’s eInstant game category, offering players innovative and engaging content. The collaboration not only signifies a step forward in IWG’s expansion and its relationship with IGT but also reaffirms the Georgia Lottery’s commitment to diversifying its game offerings while supporting important educational initiatives.
As this partnership unfolds, it promises to deliver exciting gaming experiences to Georgia’s lottery players and contribute to the Lottery’s mission of funding educational programs.
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