IC360 Teams Up with PGA of America for Betting Integrity
Integrity Compliance 360 (IC360), a top player in sports betting compliance tech, announced a partnership with the PGA of America to bolster integrity in golf wagering.
A Big Win for Golf’s Integrity
IC360 will deploy its Integrity Monitoring technology to track global betting activity in real time and its ProhiBet solution to block prohibited bettors.
With golf betting hitting $1.5 billion annually in the U.S., this move strengthens the PGA’s grip on the $13.7 billion sports betting market.
“We are excited to partner with IC360, a leader in regulatory technology for sports betting and gaming,” said Jeff Price, Chief Commercial and Philanthropy Officer for the PGA of America.
“This collaboration underscores our commitment to maintaining the highest integrity standards within golf by integrating IC360’s cutting-edge Integrity Monitoring technology and the innovative ProhiBet solution.”
The deal, covering events like the PGA Championship, taps into IC360’s tools used by 70% of U.S. sports leagues.
High-Tech Tools in Action
IC360’s Integrity Monitoring system flags suspicious betting patterns, like unusual spikes on player props. ProhiBet, a unique tool, stops banned individuals from placing wagers, a growing issue in the global gaming industry.
The PGA, hosting 30,000 members and 2 million annual bets, gains a solid edge against match-fixing risks.
The partnership also includes IC360’s Advisory Team, packed with ex-regulators and gaming pros, to guide the PGA through the tricky sports betting landscape.
IC360’s team, which helped the NFL catch 2024 betting violations, ensures the PGA meets compliance standards.
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