Hollywood Casino App Rolls Out in New Jersey with Devils Blackjack and More
PENN Entertainment has brought its standalone Hollywood Casino app to New Jersey. Launched this week, the app, already a hit in Pennsylvania and Michigan, promises a packed lineup of gaming options for Jersey players.
A Loaded Lineup
Available on Android, iOS, and desktop, the app delivers a seamless experience, accessible standalone or via ESPN BET logins. It’s loaded with hundreds of slots, classic table games, and live dealer titles that bring the casino vibe home.
Standouts include exclusive games like Devils Blackjack, crafted with the New Jersey Devils®, alongside original creations from PENN Game Studios. This mix aims to hook both casual players and die-hard fans with variety and flair.
The app’s no stranger to success. In Pennsylvania, it’s driven a 16% spike in average weekly users, a 38% jump in gross gaming revenue, and a 35% boost in net gaming revenue. Michigan’s seen similar gains, cementing Hollywood Casino as a heavy hitter, ranked second among U.S. iCasino products by Eilers & Krejcik.
Why New Jersey?
New Jersey’s a natural fit. With online gaming legal since 2013 and sports betting raking in billions, the state’s a hotbed for digital play. PENN’s leaning into that energy, banking on the app’s track record to grab a slice of the action. The Devils Blackjack tie-in—a nod to the state’s NHL team, adds a local twist, blending fandom with gambling fun. It’s a smart play to stand out in a crowded market.
PENN’s not stopping here. After Pennsylvania and Michigan, New Jersey’s launch is part of a broader push—more states are on deck for 2025, pending regulatory nods. The company’s tying its retail roots (think Hollywood Casino at Penn National) to a slick digital front, syncing up with its ESPN BET partnership for a one-two punch.
Recommended