Games Global Rolls Out Free Spins with Hard Rock Bet in NJ
Games Global kicked off its Free Spins promotional tool on Hard Rock Bet’s iCasino platform in New Jersey.

First U.S. Operator Gets the Tool
It’s the first time a U.S. operator’s snagged this feature, a proven player magnet now live in The Garden State. Hard Rock Digital, a top-tier name, is leaning on Games Global’s tech to juice up its app as the provider eyes more states.
Free Spins lets Hard Rock Bet hook users with extra play on Games Global’s 2,700+ titles, a move set to boost engagement on an app already topping charts, 4.8 stars on iOS, per 2024 App Store data. “Hard Rock is a globally renowned brand, and the launch of Free Spins with the operator will further consolidate our position in New Jersey as we continue to supply our comprehensive product suite to key players across regulated states,” said Joann Pierce, Chief Commercial Officer at Games Global.
Hard Rock’s Playbook
Hard Rock Bet’s all in. “We’re thrilled to continue to expand on our partnership with Games Global and be the first to offer Free Spins for their immersive games on Hard Rock Bet,” said Grant Williams, SVP-Casino at Hard Rock Digital.
“With over 2,700 games, a loyalty program integrated into Unity by Hard Rock, and exclusive online gaming experiences, we’re excited for this additional opportunity for engagement and differentiation on our top-rated app.”
The rollout ties into Hard Rock’s 2021 NJ betting launch, which hit $1.2 billion in wagers by 2024, per state stats.
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