DraftKings Introduces Sportsbook+ Subscription Service with Boosted Parlay Odds
DraftKings has launched a new subscription service called DraftKings Sportsbook+, offering paying customers enhanced odds on parlay bets. The service, priced at $20 per month, was initially rolled out to select customers in New York, as first reported by Sportico.
How DraftKings Sportsbook+ Works
DraftKings Sportsbook+ focuses on parlay bets, providing subscribers with “stepped up” bonuses based on the number of legs in their parlay. The more legs added to a parlay, the higher the bonus percentage applied to potential winnings.
Here’s how the bonus structure works:
- 2-leg parlays receive a 10% bonus.
- 6-leg parlays get a 50% bonus.
- 11-leg or more parlays enjoy a full 100% bonus, effectively doubling the payout.
The bonuses are available for parlays where individual legs have odds of -500 or lower, ensuring the focus remains on more competitive bets. Subscribers can apply these boosts to bets with a maximum stake of $25, creating a blend of value and accessibility.
Initial Rollout in New York
The subscription service is currently available on a trial basis in New York and has been offered to select DraftKings customers. The company has not disclosed the criteria for eligibility, but subscribers who sign up can begin using the bonuses within 30 minutes of registration.
While DraftKings has yet to announce plans to expand Sportsbook+ to other states, the trial in New York will likely serve as a testing ground for customer interest and engagement before any wider rollout.
According to DraftKings, the Sportsbook+ subscription is designed to create “greater excitement and value” for their parlay offerings. With parlay betting being a popular option among sports bettors, this service is intended to enhance the overall experience by offering bigger potential payouts for customers who frequently engage in multi-leg bets.
Recommended