Catena Media Welcomes Michael Gerrow as Group CFO
Catena Media has officially announced the appointment of Michael Gerrow as the new Group Chief Financial Officer (CFO), set to begin his tenure on April 15, 2024.
Gerrow, who is currently steering the financial planning and analysis division as VP Finance in Miami, will now be ascending to a pivotal role within the executive management team, promising a new chapter of financial stewardship for the company.
A Veteran Takes the Helm
Michael Gerrow is no stranger to the iGaming and marketing landscapes, boasting over 15 years of invaluable experience that spans across various sectors, including health.
Since joining Catena Media’s Malta operations in 2020, Gerrow has exemplified leadership and financial acumen, particularly in his role based out of Miami, USA.
His academic background, featuring a bachelor’s degree in commerce from Dalhousie University, coupled with esteemed professional qualifications from CPA Canada and ACCA UK, further solidifies his expertise and readiness for this significant role.
Seamless Transition for a Brighter Future
Gerrow steps into shoes previously filled by Erik Edeen, who admirably served as the interim Group CFO. Edeen’s tenure was marked by notable improvements in Catena Media’s operating model and financial positioning, setting a robust foundation for his successor. In a gesture of ongoing commitment, Edeen will continue to impart his wisdom and support to the company in a strategic advisory capacity.
Pierre Cadena, the Interim CEO of Catena Media, expressed enthusiasm over Gerrow’s promotion, highlighting his “extensive experience and deep understanding” as critical assets for the company’s financial leadership. Cadena’s remarks underscore the strategic continuity that Gerrow’s appointment promises, ensuring that Catena Media is well-positioned to navigate the evolving landscapes of the iGaming industry.
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