Flows and Light & Wonder Launch Wonder Drops in Michigan
Flows has teamed up with Light & Wonder to bring a new player engagement tool, Wonder Drops™, to Michigan’s online gaming market. This jackpot solution, powered by Flows’ no-code platform, offers operators an easy way to add customizable cash prizes to games, boosting excitement and player engagement.
What Is Wonder Drops?
Wonder Drops gives operators the flexibility to offer progressive or static jackpots across any game in Light & Wonder’s network. The system is highly customizable, letting operators create unique rewards that stand out.
With Wonder Drops, operators can:
- Add jackpots seamlessly to any game.
- Fully control and personalize the player experience.
- Drive game visibility and increase engagement.
This widget-based solution puts operators in charge, creating an engaging experience for players while boosting game performance.
Expanding the Toolkit for Player Engagement
James King, CEO of Flows, said: “This launch of Light & Wonder’s marketing jackpots with a leading casino operator is a proud moment for Flows, highlighting the flexibility and strength of our platform. It demonstrates how our technology empowers clients to innovate quickly and effectively. We’re excited to expand these capabilities into new markets and continue supporting our clients’ success.”
The Michigan launch is just the beginning. Flows and Light & Wonder are rolling out more tools to keep players entertained, including:
- Free Rounds to let players explore new games.
- Multiplayer Games for a social gaming experience.
- Upcoming features like tournaments and daily free games, adding even more variety.
Through the launch in Michigan, Flows continues to grow its presence in the U.S. market. The flexibility of Flows’ platform allows operators to roll out new features quickly, meeting the demand for innovative gaming solutions.
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