Indiana Fever Partners with FanDuel Sportsbook
The Indiana Fever has announced a pioneering partnership with FanDuel Sportsbook, establishing FanDuel as the team’s official betting sponsor.
This collaboration aims to offer fans an enriched experience, both on and off the court.
Enhanced Fan Interaction
FanDuel’s branding will be prominently featured across the Fever’s digital platforms and social media channels, enhancing the interaction between the team and its fans. Additionally, in-arena LED signage will display the FanDuel logo, ensuring high visibility during home games throughout the season.
Indiana Fever President Dr. Allison Barber expressed her enthusiasm about the partnership, particularly as the team celebrates its 25th Anniversary season. “We are thrilled to welcome FanDuel as an official sportsbook partner. As we look ahead to this historic season, our 25th Anniversary season, we are excited about the opportunities this partnership presents to deliver engaging and unique experiences to our rapidly expanding Fever fan base,” Barber stated.
Rising Stars and New Opportunities
The Fever’s milestone season also sees the arrival of rookie sensation Caitlin Clark from Iowa University. Clark’s entry has generated significant excitement and interest in women’s basketball. The partnership with FanDuel is strategically timed to capitalize on this heightened interest and the commercial opportunities it brings.
Jennifer Matthews, FanDuel VP of Brand Strategy, also expressed excitement about the partnership. “We are thrilled to partner with the Indiana Fever and look forward to engaging their passionate fans with our industry leading product. As an Official Sportsbook Partner of the WNBA, we’re already seeing unprecedented levels of excitement for this season from our customers, and we can’t wait to support the Fever all season long,” said Matthews.
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