Kansas Sports Betting Hits New Heights with Record November Handle
Kansas has set a new sports betting handle record for the third consecutive month, reaching a staggering $260.9 million in November across online and retail platforms.
According to iGaming Business, this achievement marks a significant increase over previous months and highlights the growing popularity of sports betting in the state.
November’s Record-Breaking Performance
The November total of $260.9 million represents a 4.5% increase from the previous record of $249.7 million set in October. This figure is also a substantial 40.0% increase from the $186.4 million wagered in Kansas in November last year.
Out of the total handle, a predominant portion, $251.7 million, was generated through online betting, with the remaining $9.2 million coming from retail sportsbooks.
Revenue Insights
Despite the record handle, November’s sports betting revenue in Kansas did not reach a new high, totaling $8.9 million. This revenue was 38.2% lower than the record $14.4 million in October but still marked an 11.3% increase from the $8.0 million in November 2022.
Online sports wagering contributed the lion’s share of the revenue, amounting to $8.2 million, with an additional $753,778 coming from retail sportsbook bets.
A closer look at the market dynamics reveals that Boot Hill Casino and its partnership with DraftKings continued to lead the online sector in Kansas. This collaboration generated $4.2 million in revenue from a total of $109.6 million in bets.
Our Comment on the Article
Kansas’s sports betting market is witnessing remarkable growth, as evidenced by the consecutive monthly increases in betting handles. The state’s sports betting scene, particularly its online segment, is thriving, showcasing the potential of the industry in the region.
While revenue did not set a new record in November, the consistent rise in betting handle indicates a robust and expanding market. This trend reflects the increasing acceptance and popularity of sports betting among Kansans and points towards a promising future for the industry.
The success of key players like Boot Hill Casino and DraftKings highlights the importance of strategic partnerships in maximizing market potential. As the industry continues to evolve, Kansas is positioning itself as a significant player in the national sports betting landscape.
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